Web Analytics - Learn Nuts & Bolts of Web Analytics

Web Analytics - Learn Nuts & Bolts of Web Analytics, Understand the Visitor Behaviour on a Website and Hence, the Ultimate Guide to High Conversion Rates

Publisher :  Smart Learning League

Course Length : 4.5 hours

Course Language : English

Description

This Web Analytics Training Course gives you the key ideas and web analytics processes. This is knowledge that you can use to improve the ROI of your web marketing. You'll see how to can use web analytics to encourage more visitors to flow through your web pages and convert them into inquiries, leads and sales. You'll be shown how the science, tools and technologies of web analytics come together to give you a rich picture of visitor characteristics and behavior. You'll also be taught why it's important to choose your Key Performance Indicators (KPIs) and how you can use these to improve. If you're already using a web analytics package but would like to get more out of it, then this is the Web Analytics Training course for you. This course will discuss the definition and categories of Web Analytics, some examples of Web-based Analytics such as Klout, Google Analytics, and Microsoft adCenter Analytics, to name a few. This course will also tackle Affiliate, Internet, and Referral Marketing.

Web Analytics is the measurement, collection, analysis, and reporting of Internet data for purposes of understanding and optimizing Web usage. Web Analytic is a tool that can measure Web site traffic. Businesses can also use it as a tool for business and market research.

Who is the target audience?

• Anyone looking to gain an understanding of Web Analytics
• Marketing & Business Students
• IT professionals
• Professional Marketers, Web Agencies, Start-Ups

Preview This Course - GET COUPON CODE

Web Analytics

Web Analytics, An introductory course about understanding the definition and categories of Web Analytics.

Publisher : The Art Of Service

Course Length : 2.5 hours

Course Language : English

Description

Web Analytics is the measurement, collection, analysis, and reporting of Internet data for purposes of understanding and optimizing Web usage. Web Analytic is a tool that can measure Web site traffic. Businesses can also use it as a tool for business and market research.

This course will begin by discussing the definition and categories of Web Analytics, some examples of Web-based Analytics such as Klout, Google Analytics, and Microsoft adCenter Analytics, to name a few. This course will also tackle Affiliate, Internet, and Referral Marketing.

Who is the target audience?

• Anyone looking to gain an understanding of Web Analytics and its practical application in an IT and Non-IT environment.
• Help career-driven IT professionals stay relevant in their roles in the I.T. industry.

Preview This Course - GET COUPON CODE

Web Analytics

Web Analytics, An introductory course about understanding the definition and categories of Web Analytics

.

Publisher : Created by The Art Of Service

Course Length : 2.5 hours

Course Language : English

Description

Web Analytics is the measurement, collection, analysis, and reporting of Internet data for purposes of understanding and optimizing Web usage. Web Analytic is a tool that can measure Web site traffic. Businesses can also use it as a tool for business and market research.

This course will begin by discussing the definition and categories of Web Analytics, some examples of Web-based Analytics such as Klout, Google Analytics, and Microsoft adCenter Analytics, to name a few. This course will also tackle Affiliate, Internet, and Referral Marketing.

Who is the target audience?

• Anyone looking to gain an understanding of Web Analytics and its practical application in an IT and Non-IT environment.
• Help career-driven IT professionals stay relevant in their roles in the I.T. industry.

Preview This Course - GET COUPON CODE

First Steps in Web Analytics

First Steps in Web Analytics, This course aims to demystify the complexity of web analytics because If it's not worth measuring, it's not worth doing.

Publisher : iMarketer School LONDON

Course Length : 1 hour

Course Language : English

Description

You need Web Analytics to MEASURE your data! 

Could you answer to these questions: 

Where is my business going? 

How did it get where you are?

Businesses from big to small without a good analytics system, can be FLYING BLIND!

Analyzing your website's traffic and then finding ways to improve on it is the name of the game. With Web Analytics numbers appear definitive and ACTIONABLE.

Web analytics can help us understand what users are doing and how they interact with our content. As analytics can be used as a tool for market research and how to improve the effectiveness of a website’s content.

Learn more about web analytics with our introduction course.

Course Content:

• Don't Fear Analytics
• Why You need Analytics
• Analytics Terminology
• Defining Your KPIs, Targets, Dimensions
• How to measure a Lead
• How to measure your content

and...much more... We wish you a Happy Learning!

Who is the target audience?

• Beginners, startups, marketers, entrpreneurs, business people, freelancers
• Anyone who is responsible for running and maintaining content marketing
• Anyone who is responsible for running and maintaining social media accounts

Preview This Course - GET COUPON CODE

Scale Your Business With Web Analytics & Conversion Strategy

Scale Your Business With Web Analytics & Conversion Strategy, The powerful combination of web analytics, usability & conversion rate optimization can increase sales for any website

Publisher : Christine Maisel

Course Length : 5 hours

Course Language : English

Description

Web Analytics, usability and conversion rate optimization are a powerful combination for transforming a business' reach and revenue. This is how business' of all sizes scale their online sales and greatly increase their revenue even without finding new website traffic.

This is your step-by-step actionable guide to creating unique goals for a business that you can track, test and improve. 

This course is meant for you to take action and begin tracking your own business goals using Google Analytics (as well as other tools we'll look at) and improving your website based on your findings. Specifically we cover:

• How to combine web analytics, usability, conversion rate optimization & SEO efforts
• How to create and review detailed web analytics reports specific to the website and business
• Identify the best web analytics tool for the website (we'll use Google Analytics as an example)
• Use winning principles to design a successful website
• Strategically identify and create a sales funnel for site visitors to follow
• How to reduce a site's bounce rate
• How to use psychology to improve your conversions and persuade visitors to take the action you want them to
• How to test a website to make more money from the site's existing traffic
• and so much more it's impossible to list it all here

If you'd like to provide web analytics, web design or conversion rate optimization services - this course is a must. We'll cover:

• The web analytics and conversion optimization services you can offer to clients
• How to manage your clients to keep them happy
• The workflow process you can follow
• How to price your services

It's all here! I'm also very active inside the course and I encourage you to ask questions and participate as you go through the course. I am happy to help you as you learn to implement your own strategy and see your conversions increase. 

If you're ready to improve your online business or help others improve theirs, this is a course that will help you do exactly that. You will have a much different outlook on how you approach creating a site and making strategic changes to improve it. 

Let's start scaling your business. Join me now.

Who is the target audience?

• Anyone with the desire to increase online business revenue with their already existing traffic
• Anyone interested in better optimizing their website for visitors
• Web designers who would like to design websites that will make a bigger impact on a business' revenue
• Web designers & SEOs who would like to provide web analytics and / or conversion rate optimization services to clients
• Anyone interested in providing web analytics, SEO & conversion rate optimization services to clients

Preview This Course - GET COUPON CODE

Ultimate Guide to Start Up Web Analytics (Google Analytics)

Ultimate Guide to Start Up Web Analytics (Google Analytics)

Learn how to add and apply web analytics (Google Analytics) to your ecommerce + campaign startup today!

Created by Elizabeth Tran

What Will I Learn?

• Develop a web analytics measurement plan
• Implement Google Analytics properly for your website
• Use Google Tag Manager to track foundational elements
• Understand the lifecycle of web analytics
• See where web analytics fits within the data ecosystem
• Know best practices for web analysis
• Learn to maintain web data accuracy
• Exercise application with real Google Analytics web data

Description

Many startups are still in the beginning stages of development and are hungry for web data. Though, finances get in the way of gathering resources to build a solid web analytics infrastructure beforehand. By the time startups are ready, it's harder to fit in web analytics into the ecosystem. This web analytics course for startups is meant to remove that barrier and get you prepared in tracking your online behavior ASAP. You'll also know how to interpret web analytics and figure out next steps based on actual web data you trust AND understand.  

We’ll cover the following topics:

Develop a web measurement plan – how to apply analytics into your startup marketing strategy

Learn about what digital analytics can offer – what types of analysis and how digital or web analytics fits into the rest of your data ecosystem

Integrate a foundational web analytics tool (Google Analytics)

Structure your web data with Google Analytics to get the essential elements for your day-to-day

Browse through the utility of web analytics reports and apply them to test practice

Explore other web analytics methods to complement your Google Analytics data

Dive into best practices for all online data concepts 

Know how to make sure your web data is accurate with Google Analytics + Google Tag Manager

BONUS FEATURE: Unlimited Q&A for all types related to analytics! Not all startups are the same, so please reach out to me directly for additional follow-up questions in the Q&A section... I'll be more than happy to help with more specifics. THIS INCLUDES A FREE CONSULTATION OF YOUR CURRENT WEBSITE to see how you can optimize from a  web user experience standpoint. 

With this course, you’ll really understand what web analytics can do for you and how you can apply it to your online business. I’ll guide you through the thought process, but also leave room for you to brainstorm. If you’re ready to take advantage of what analytics can offer, then this is the course for you...

30-Day Money Back GUARANTEE! Why worry about investing now? I promise you that you will get enough information to start your business with data. Always open to feedback as well as I can continue to improve this course and you'll have unlimited access to the new content that you've asked for!

Join me in the world of web analytics!

Who is the target audience?

• Startups wanting to get started with web analytics
• Anyone interested in learning the basics of what web analytics offers
• Web developers wanting to understand the analytical thinking process to improve Google Analytics implementation
• Anyone with the desire of optimizing web analytics with a solid Google Analytics infrastructure
• Anyone who wants to learn web analytics
• Anyone looking to optimize their website, app, and campaigns

Preview This Course - GET COUPON CODE

How to Start A Career in Digital & Web Analytics

Coupon Details

How to Start A Career in Digital & Web Analytics, Learn what it takes to start a career in Web Analytics, Digital Analytics & Marketing Analytics - Web Analysis

Created by Anil Batra

What Will I Learn?

• Learn what this field is about and what career track are available
• Learn what skills and education it takes to become a Digital Analyst
• Learn what are you options for acquiring the education, skills to become a Web and Digital Analyst

Description

Digital, Data, Marketing and Analytics are hot fields and this course is developed to teach you what this field is about.

Look at the amazing growth of companies like Facebook, Amazon, Google etc. Every company is spending money online, website, search advertising, social media advertising, emails etc. Digital Marketing without data is useless. Digital Analysts is the one who collects and analyzes all the user and marketing data to help organization become better at customer experience and marketing.  

This is one of the hottest field and is know by various names such Web Analytics, Digital Analytics, Digital Marketing Analytics, Social Media Analytics, Email Analytics, Campaign Analytics etc.

I have taken many fresh graduates and people from other fields and have turned them into high performing Digital Analyst.  If you are ready to explore a new and hot career option then you should take this course to understand what options you have, what education, skills and experience is required to become and grow as a digital analyst.

Best of all, I am here to help you guide and connect.  I recently connected a student of mine from Finland to an industry pioneer in Finland, that's the power of this course.

Take your first step towards a new career with this course. Let's get started!

  This course has also been recommended by Digital Analytics Associations Chairman and Executive Director to anybody who wants to enter the field of Digital Analytics.

Note: This course does not teach you how to become a Web Analyst or a Digital Analyst.  This course is an intro to this career field, so you can decide if this is the field you want to get into. 

A new career is waiting for you. Learn how you can get into this field.

Why you should learn from me?

I have been in Digital Marketing and Analytics for over 15 years. I have trained people from diverse backgrounds and have converted them into high performing Digital Marketers and Analysts.  I understand both the technology and marketing side of business.  I have dealt with many analytics technologies way before Google Tag manager existed and know the inner working of Digital Analytics. 

In addition, I have developed various course and taught students from all over the world. I am online instructor for University of British Columbia (Canada), University of Washington (USA), Bellevue College (USA) and Digital Analytics Association.

I also run workshops for Digital Analytics Associations (DAA) and teach professionals from Fortune 500 companies.

Who is the target audience?

• Anyone who wants to explore a career in Digital Analytics
• Fresh garduates from almost any field
• Web Developers who deal with Web Analytics

Preview This Course - GET COUPON CODE