First Steps in Web Analytics, This course aims to demystify the complexity of web analytics because If it's not worth measuring, it's not worth doing.
Publisher : iMarketer School LONDON
Course Length : 1 hour
Course Language : English
Description
You need Web Analytics to MEASURE your data!
Could you answer to these questions:
Where is my business going?
How did it get where you are?
Businesses from big to small without a good analytics system, can be FLYING BLIND!
Analyzing your website's traffic and then finding ways to improve on it is the name of the game. With Web Analytics numbers appear definitive and ACTIONABLE.
Web analytics can help us understand what users are doing and how they interact with our content. As analytics can be used as a tool for market research and how to improve the effectiveness of a website’s content.
Learn more about web analytics with our introduction course.
Course Content:
- Don't Fear Analytics
- Why You need Analytics
- Analytics Terminology
- Defining Your KPIs, Targets, Dimensions
- How to measure a Lead
- How to measure your content
and...much more... We wish you a Happy Learning!
Who is the target audience?
- Beginners, startups, marketers, entrpreneurs, business people, freelancers
- Anyone who is responsible for running and maintaining content marketing
- Anyone who is responsible for running and maintaining social media accounts
Preview This Course - GET COUPON CODE
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